Madeira is the ideal destination for both winter and summer vacations. The pearl of the Atlantic Ocean, Madeira is ideal for a few days' getaway to enjoy its lush nature and peaceful surroundings. Madeira is a beautiful blend of volcanic landscapes, tropical climate, culture and Portuguese cuisine. Unlike many other European destinations, it is not overrun by tourists. On the contrary, you'll find plenty of places to visit on your own, with family or friends. Here's a (non-exhaustive) list of eight reasons why it's worth a visit.
Discover the incredible island of Madeira
Madeira is an archipelago off the coast of Portugal, in the North Atlantic Ocean. Madeira is famous for its wine, flowers and landscapes. The main island of Madeira is mountainous, with a subtropical climate.
The Madeira archipelago is an autonomous region of Portugal. The capital, Funchal, is located on the main island of Madeira. With its mild climate and beautiful scenery, Madeira is a popular year-round tourist destination.
Madeira is a Portuguese island renowned for its fortified wines, made from locally grown grape varieties. Madeira wine is aged in casks exposed to the island's climatic conditions, giving it a unique flavor profile. Flowers are also one of Madeira's main exports, thanks to its temperate climate and fertile soils, which enable the cultivation of a wide variety of flowers, including orchids, roses and lilies.

Every year, the Flower Festival takes place in Funchal in May, offering visitors the opportunity to discover superb flower displays and enjoy live music and entertainment. Madeira's landscape is dominated by its mountains, covering more than two-thirds of the island. Hiking trails criss-cross the mountains, offering breathtaking views of the valleys and coastline below. One of the most popular trails is the levada, which follows ancient irrigation channels through tunnels and along cliffs.
Madeira: a dream island with many assets
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Climate
Madeira's climate is one of the best in the world. The average temperature is 22 degrees and the island records an annual rainfall of 1,600 mm. Madeira is also a great place to visit for its sunny weather and magnificent beaches.
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Geography
Madeira is an archipelago in the North Atlantic Ocean, west of Morocco. The island is of volcanic origin and comprises two main islands, Madeira and Porto Santo, and several smaller islands. Madeira is the largest and most populous island, with a population of around 250,000. The island has a mountainous landscape, with peaks reaching 1,860 meters.
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Economy
Madeira's economy is largely dependent on tourism. The island attracts over two million visitors every year, who come to enjoy its mild climate, magnificent scenery and beaches. Madeira also has a thriving agricultural sector, producing bananas, sugar cane, coffee and wine.
Breathtaking scenery for nature lovers
Madeira Island is home to some of the most breathtaking scenery in Portugal. From verdant mountains to spectacular cliffs, there's something for everyone.
One of the best ways to enjoy Madeira's beauty is to hike one of its many trails. There are trails for all levels of hiker, so you can find one that suits you perfectly. And if you want an even bigger challenge, you can try climbing one of the island's peaks.
If you prefer to relax and enjoy the view, there's no shortage of options either. You can take a cable car up to Monte or take a leisurely stroll through the gardens of Funchal. However you choose to spend your time in Madeira, you're sure to be impressed by its natural beauty.
8 reasons to visit Madeira, Portugal
If you're looking for a getaway with a temperate year-round climate, lush nature and plenty to do, then look no further than Madeira.
Here are some of the best reasons to visit Madeira:
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Enjoy the weather
Madeira's weather is one of the best reasons to visit. It's warm and sunny all year round, with an average temperature of 22 to 25°C. And as Madeira lies on the Atlantic Ocean, temperatures are milder than on mainland Portugal. So you can enjoy the sun without feeling too hot.
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Relax on the beach
If you're looking for beautiful beaches, you'll find them in Madeira. There are black sand beaches, like Praia Formosa, and golden sand beaches, like Calheta beach. And as the water temperature is always around 23°C, you can swim even in winter.
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Marvel at the landscape
Madeira is a paradise for nature lovers. There are over 100 km of hiking trails, allowing you to explore the island's lush vegetation and stunning landscapes. And if you want to see some unique birds, a birdwatching excursion is a must.
Madeira Island is renowned for its natural beauty. From its spectacular cliffs and rocky coastline to its verdant mountains and valleys, there's plenty to explore on this small island. A must-see attraction is Cabo Girao, Europe's highest sea cliff, offering incredible views over the Atlantic Ocean.
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Taste the local cuisine
One of the best ways to discover a destination is through its food and drink, and if you love seafood, then you'll be in heaven in Madeira. There are many restaurants serving fresh fish and seafood dishes. Madeira has a unique cuisine that combines Portuguese and African influences. Local specialties include Espetada (meat skewers), Bolo de Caco (garlic bread) and Poncha (a rum-based cocktail). Be sure to try some of these dishes during your stay on the island.
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Visit the capital, Funchal
No visit to Madeira would be complete without spending some time in its capital, Funchal. This lively city has much to offer, from its historic center and museums to its modern shopping malls and restaurants. Be sure to take a cable car ride for a breathtaking view of the city and harbor.
- Visit the Funchal Botanical Gardens: Located on the slopes of the mountain, this garden offers a panoramic view of the city and is home to many rare and exotic plant species.
- Discover the city's historic district: Funchal's historic center is full of picturesque little streets, lively squares and interesting architectural buildings. Take the time to lose yourself in its narrow streets and discover its hidden treasures.
- Shopping: Funchal is an ideal shopping destination, with numerous boutiques selling local products such as Madeira's famous wine, handmade weaving and leather goods.
- Visit Funchal's central market: This covered market in the Santa Maria district is packed with local produce, including fresh fruit and vegetables, flowers and handicrafts. The traditional Farmers' Market (mercado dos Lavradores) is an ideal place to discover Madeira's culinary culture.
- Take a wicker sled ride (Carros de Cesto): This unique experience takes you down the hills of Funchal in complete safety in a wicker basket attached to rails. It's a fun activity for all ages and an original way to discover the city and its surroundings.
Whether you're into hiking, relaxing by the sea or cultural discovery, there's always something to do and discover in Funchal.
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Whale watching
Madeira is one of the best places in Europe for whale watching. The island is located in the middle of the Atlantic Ocean, making it an ideal place to observe these majestic creatures. Sperm whales, dolphins and even the occasional blue whale are often seen.
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Discover Madeira's history

Madeira has a long and interesting history dating back to the 15th century, when it was discovered by Portuguese explorers. The island was then colonized and became an important stopover for ships traveling between Europe and Africa or the Americas. Today, you can discover this fascinating history in one of Madeira's many museums or monuments.
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Hiking
With its spectacular scenery and mild climate, Madeira is an ideal place for hiking. There are a number of marked trails to follow, ranging from easy strolls to more challenging hikes. One of the most popular routes is the Levada do Norte, which follows an irrigation canal through the island's lush vegetation.
Madeira Island is a truly special place. From its stunning natural landscapes to its rich history and culture, there's a lot to explore on this small island. With so much to offer, it's no wonder Madeira is such a popular vacation destination.